SEO- Our Guest- e-Intelligence India

Our Guest is an off beat tours and travels company based out of Sikkim, which aggregates unique farmstays,homestays, resorts and retreats in Sikkim & NorthEast India and provides exciting and customizable tour packages for its guests.We work very hard to ensure that we are able to fulfill our core promise of authentic travel experience to Our Guests.

Goals

To increase the organic traffic of the website.
To gain customers during their peak season i.e. November to December.
To improve their rankings in a short span of time.

Challenges

The website was brand new, so outranking established highly authoritative websites was a challenge.
Changing the website structure to enhance the site's visibility.
Rectifying the technical issues of the website.

Tour operator case study

Approach

First and foremost, the SEO team made the website user-friendly by adding certain elements to gain good conversions.
We carried out a thorough analysis of the niche and tailored a strategy in accordance to that.
An effective website content strategy was developed and implemented.

SEO campaign results

The brand saw a considerable growth in its organic traffic rate.
It also achieved better conversion rates.
551.52% increase in organic traffic.
945.45% increase in organic new users.

Wake-up Call for Webmasters: Google’s First Algorithm Update of 2020

The post Wake-up Call for Webmasters: Google’s First Algorithm Update of 2020 appeared first on Digital Marketing & Web Design Trends.

Read More