What is online crisis management and how can it help you?
Today, exchange between people about company’s product or service happens at warp-speed through social media. Your brand’s online reputation can be either beneficial or can be devastating to the business. Social media presents opportunities for businesses to take advantage of, but we cannot ignore the risks it brings in. Online crisis spreads like wire via social media and most businesses are not prepared to manage this unexpected crisis situations. All kinds of businesses, whether small, medium or large, are affected by online crisis. That’s why it is important to have be prepared to manage the crisis.