Are you trying your luck out to be popular on Instagram? If yes, then you are in the wrong direction, my friend. Forget those old techniques that used to work in recent past. Being innovative and trendsetter is the only path to stand out in an ocean of 1 billion active users.
The digital marketing landscape is changing at a rapid pace. To survive the challenges of digital marketing and to stay ahead in the game, marketers need to stay updated with the evolving digital marketing trends.
There is no denying that SEO is a continually changing field. A technique that was trending yesterday becomes outdated today. There are times when Google applies the updates in the easiest way possible. But it burns down a number of trends at the same time.
So Facebook recently updated its mission statement, “To give people the power to build community and bring the world closer together.” Today, Facebook can do things that people and businesses would have never dreamed of about a decade ago. While the social media giant has undoubtedly altered people’s personal and social lives drastically (digitally at least), only 4 in 10 businesses see their marketing initiatives on the platform to be fruitful (purely from the ROI perspective).
For most people, the holiday season means shopping, eating good home-cooked meals, planning vacations and sipping on the latest holiday drinks while catching up with friends and family. But for the digital marketers out there, life is completely different during the holiday season.
Wouldn’t it be a perfect day if you get time to focus on the pending tasks and have your marketing activities performed by a tool? We all are searching for viable ways to make that happen.
Analytics is everything. We live in a digital era. We create and consume data at all times. Data is everywhere. And data is accumulating at an unprecedented rate, than ever before in the history of marketing analytics. In fact, if we go by the recent stats, by 2018, there will be 50,000 GB of data added every second.
Whether you like it or ignore it, social media advertising is inevitable for any business today. In recent years, it has proven to be the most effective brand communication and advertising tool for local mom ‘n pop shops and multinational enterprises alike. With so much of noise happening on the search engines, it’s increasingly difficult for marketers to cut through it all. Therefore, deploying paid social media advertising is crucial to finding online marketing success. But, getting started is challenging.
Writing a copy for a PPC ad must be one of the easiest things to do, isn’t it? There are very few characters needed and you don’t even need to worry much about visuals. It should hardly take more than five minutes to come up with a winning PPC ad copy, right? Absolutely NOT!